Page Analytics

Know what's getting traffic

Every store and donation page on Lattia tracks page views automatically. There's nothing to install — no Google Analytics snippet, no tracking pixels, no cookie consent banners. When someone visits your donation page or storefront, the view is recorded with a timestamp, IP address, and user agent. Repeat visits from the same session aren't double-counted.

The dashboard's Total Views card shows the aggregate across everything, and clicking it breaks the count down by individual page and store. You can see at a glance which campaigns are getting attention and which aren't.

Views over time

Store analytics include a view trend chart that shows traffic patterns over time. See whether your views are steady, spiking after a promotion, or trailing off after a campaign ends. This data helps you time your marketing pushes and understand which channels are driving traffic.

Store visit tracking

Each store records total visits as a running counter and logs individual visits to a dedicated analytics table. The per-visit log includes the timestamp, IP address, and user agent — giving you the raw data for deeper analysis if you need it. Session-based deduplication ensures a supporter browsing your store for 10 minutes counts as one visit, not ten.

Email campaign analytics

Email campaigns have their own analytics layer. After every send, Lattia tracks deliveries, opens, clicks, and bounces through Mailgun webhooks. Click tracking goes down to the individual link level — you can see exactly which URLs in your email got the most engagement. This helps you understand what content resonates and what your supporters actually click on.

Simple by design

Lattia's analytics aren't trying to be Google Analytics. They're built to answer the questions that matter to a small nonprofit team: Are people visiting our pages? Which pages? Are our emails getting opened? What are people clicking? If you need enterprise-grade funnel analysis, there are tools for that. If you need to know whether your spring campaign landing page is getting traffic — the answer is right here, no configuration required.